Restaurant Web Design
That matches your style

Most restaurant websites are slow, hard to update, and built for the agency that built them. Yours should be built for you.

How It Works

More Than a Website.
A Restaurant Built to Be Found.

Every restaurant I build does four things well. Design that earns trust, content you control, speed that keeps visitors, and language that reaches every guest.

01

Design That Matches Your Kitchen

Your food is the product. Your website is the first impression. I build sites that carry the same craft as your menu — custom typography, editorial photography treatment, and a visual identity that reflects the quality already on the plate.

02

A Menu You Can Update Yourself

Seasonal changes, daily specials, price adjustments — your menu moves constantly. Your website should too, without a developer invoice every time. Every site I build hands you full control over your menu from day one, on any device.

03

Mobile Speed That Keeps Guests

60% of Italian web traffic is on mobile. A slow restaurant site loses more than half its visitors before the menu loads. Every site I build scores 90+ on Google PageSpeed — so the guest who found you on their phone stays long enough to book.

04

Bilingual Where Your Guests Need It

British, German, and American tourists are Italy’s most active restaurant reviewers — and diners. If your menu exists only in Italian, you lose them before they sit down. Bilingual setup is available from the Pro package upward, properly translated, never machine-generated.

The Market Reality

Most Italian Restaurants Are
Falling Behind Online.

Not because they lack customers. Because their digital presence stopped moving while everything else kept up.

35%
Of Italian restaurant operators plan any digital investment in 2025 — down from 50% in 2023
FIPE, Rapporto Ristorazione 2025
60%
Of Italian web traffic happens on mobile — where most restaurant websites break or slow down
StatCounter via Statista, 2023
53%
Of mobile visitors leave a page that takes longer than 3 seconds to load
Google / Think with Google, 2018
If You Use TheFork

See Exactly What You’re
Donating to TheFork.

Not every restaurant uses TheFork. If yours does, move the sliders to see what that relationship costs annually — and how much you could recover by taking bookings direct.

Your Restaurant

Tell Me About Your Covers

Monthly Covers via TheFork 300
501,000
Average Spend Per Cover 35€
15€120€
TheFork Fee Per Cover 2.50€
1€5€
Bookings Recoverable to Direct 30%
10%50%
Your Reality

What TheFork Costs You Annually

Annual TheFork Commission 9.000€
Paid to TheFork every year, on bookings that were already yours.
Recoverable in Year One 2.700€
Back in your pocket by shifting 30% of covers to direct booking.
Stop the Leak

Estimates based on published TheFork pricing of 2–4€ per cover (Restaurant Booking System comparison, February 2026). Actual rates vary by restaurant agreement and subscription tier. Verify your rate directly with TheFork.

From Brief to Launch

Four Weeks. Four Phases.
No Surprises.

A clear timeline so you know exactly what happens, when it happens, and what is expected of you at each stage.

01
Brief & Strategy Week 1

Understanding Your Restaurant

I review your existing site, Google Business Profile, and local competitors. I identify the search terms your guests use when looking for somewhere to eat, and map the content your site needs to win those searches. You receive a written brief before we start designing.

My Side

Site audit, competitor review, keyword research, content plan

Your Side

A 30-minute call. Share your menu, photos, and what makes your restaurant different

02
Design & Content Week 2

Designing Around Your Kitchen

I design the home page first with real content — your menu, your voice, your photos. No lorem ipsum. You see exactly what the site looks like before development begins. Bilingual content (where applicable) is drafted alongside the Italian version so both feel native, not translated.

My Side

Home page design, HTML menu structure, bilingual drafts where applicable

Your Side

One round of feedback. Confirm the menu is complete and photos are ready

03
Build & Optimise Weeks 3–4

Building It Fast and Right

Every page is built on a private staging site you can review at any time. Images are compressed and converted to WebP. The site is tested on mobile, tablet, and desktop. WhatsApp reservation buttons, Google Maps integration, and the HTML menu are all live and functional before handover.

My Side

Full build, speed optimisation, mobile testing, WhatsApp and Maps integration

Your Side

Review the staging site once. Confirm all details are correct before launch

04
Launch & Handover End of Week 4

Live — and Yours to Run

Final checks, schema markup, sitemap submission, 301 redirects from your old site, and indexing requests sent to Google Search Console. Then I hand you full control — you can update your menu, add photos, and change your hours yourself without calling anyone. One month of post-launch support is included as standard.

My Side

Launch checklist, schema, GBP optimisation, indexing, full CMS training

Your Side

Final approval. Domain access if changing hosting

Larger projects with bilingual content or custom photography may take five to six weeks. The four phases stay the same — only the duration changes.

Start The Conversation
Investment

Three Packages.
Built For Real Restaurants.

Every package includes a website you can update yourself. Pick the size that matches your restaurant — or start with an audit if you are not sure yet.

Restaurant Starter

Neighbourhood restaurants · Simple needs
600€ + IVA
Delivery: 2–3 weeks
  • 4-page website (Home, Menu, About, Contact)
  • HTML menu — fast, indexed by Google
  • WhatsApp reservation button
  • Google Business Profile optimisation
  • Self-manageable via WordPress
  • 1 round of revisions
Discuss Starter

Restaurant Premium

Destination restaurants · Full experience
2.000€ + IVA
Delivery: 5–6 weeks
  • Custom multilingual design (IT + EN + DE)
  • Full menu system with seasonal update training
  • Events and private dining page
  • Gift voucher or experience page
  • Photography brief and coordination
  • 3 months priority support
Discuss Premium
Not Ready to Commit?

Start With a Restaurant Audit

I review your current website, Google Business Profile, and local search visibility. You receive a written report with prioritised recommendations — yours to keep, with no obligation to proceed.


All prices exclude IVA. Maintenance and ongoing support from 50€/month after launch — covering monthly updates, monthly reports, and priority support. View maintenance plans →

Honest Answers

What Restaurant Owners Ask
Before They Decide.

Most restaurant websites were built once and forgotten. The question is not whether you have a website — it is whether it works. If it loads slowly on mobile, has a PDF menu that Google cannot read, is in Italian only, or you cannot update it yourself, it is costing you guests every day. A site that works is different from a site that exists.

Yes — and this is the part most agencies get wrong. Every site I build uses WordPress with a simple page editor. Changing a dish, updating a price, or adding a seasonal special takes two minutes on any device. At handover, I walk you through the process on a video call and leave you a short recorded guide. No developer needed, ever.

TripAdvisor and TheFork dominate broad searches. But local and specific searches are winnable — “ristorante pesce Cesenatico”, “trattoria bolognese fronte mare”, “restaurant with terrace Rimini”. These are the searches that bring in guests who are already nearby and ready to sit down. A properly built site with local SEO targets exactly these terms.

Honest answer: photos matter more than design. If your photos are weak, I will tell you before we start. For the Pro and Premium packages I can brief a local food photographer (typically 300–800€ separately) or guide you through a practical smartphone setup that produces usable results. I will not build a beautiful site on top of bad photos.

No. Your TheFork listing stays exactly where it is. A direct booking website works alongside TheFork, not instead of it. The goal is to capture guests who search for you by name — they already know you and would book direct if the option existed. TheFork handles discovery. Your site handles loyalty and direct relationships.

The process is designed so this rarely happens. You see real design with real content at the end of week two — not a mockup, not a placeholder. If something feels wrong, we fix it before development begins. Revision rounds are included in every package. Refund terms and project conditions are written into every agreement before work starts.

Have a different question? Most decisions happen in conversation, not on a webpage.

Ask On WhatsApp
Your Next Table Is Searching For You

A Website That Works
As Hard As Your Kitchen

A 15-minute call costs you nothing. A website that doesn’t work costs you a table every night!